FITPASS, an innovative fitness startup founded in 2015 by siblings Akshay and Arushi Verma, is reshaping the way people in India approach their fitness journeys.
With a mission to provide flexible, affordable, and accessible fitness solutions, FITPASS is breaking down barriers and revolutionizing the fitness industry.
By offering one pass to access over 8,100+ gyms and fitness centers across 75+ cities in India, the platform is making fitness more inclusive and convenient than ever before.
Breaking the Barriers to Fitness Access
Before FITPASS, the fitness landscape in India was dominated by expensive, inflexible gym memberships, often requiring long-term commitments that many people found difficult to sustain.
Akshay and Arushi, noticing this challenge firsthand, envisioned a solution that would give individuals the freedom to work out whenever and wherever they wanted, without the financial and scheduling constraints that come with traditional gym memberships.
The idea was simple: fitness should be accessible for everyone, regardless of location, budget, or time constraints.
This sparked the creation of FITPASS, which began as a small network of gyms in Delhi and has since expanded to become one of India’s largest fitness network, offering flexible membership options for millions of users.
A Transformative Solution
FITPASS offers a variety of services designed to cater to the diverse needs of its users, all through one convenient platform. Key features of the service include:
- FITPASS Membership: Access to over 8,100 premium gyms and fitness centers nationwide, allowing users to work out at their convenience across multiple locations.
- FITCOACH: Powered by artificial intelligence, this smart fitness coach adapts to the user’s goals, fitness level, and preferences. It customizes workout plans and provides expert guidance on exercises, sets, and reps to optimize results. The A.I.-enabled fitness coach, ARIA, makes personalized fitness coaching more accessible to users at any fitness level.
- FITFEAST: Personalized nutrition and diet plans created by certified nutritionists, helping users stay on track with their fitness goals by aligning their eating habits with their workout routines.
- FITPASS-TV: Virtual workout sessions led by expert trainers from around the world, giving users access to a variety of workout formats such as yoga, pilates, strength training, and more, without needing to leave the comfort of their home.
- FITSHOP: A curated selection of premium fitness equipment and nutritional supplements to support a holistic approach to health.
Through these services, FITPASS has created a personalized, seamless, and holistic fitness experience that adapts to each individual’s unique needs.
The platform helps users stay motivated, track their progress, and achieve their fitness goals in a way that works for their lifestyle.
Expanding Accessibility and Innovation
What began as a regional initiative in Delhi has grown into a national presence with over 6 million users across India.
FITPASS has become an indispensable tool for people looking to lead healthier, active lives, regardless of their location.
With a presence in over 75 cities, FITPASS ensures that users have access to fitness options wherever they are, whether they’re at home, at work, or traveling.
Moreover, the introduction of FITCOACH, an AI-driven solution, is transforming the fitness journey for users by providing dynamic workout plans that evolve with their progress.
ARIA, the world’s first A.I. fitness coach, analyzes users’ fitness data and tailors workouts accordingly, helping individuals build customized routines while keeping track of key metrics like calories burned, steps taken, and weight loss.
A Journey of Innovation and Growth
In just a few years, FITPASS has become the go-to platform for fitness enthusiasts across the country, growing its user base through word of mouth and a focus on customer satisfaction.
With a 4.7-star rating and over 30,000 reviews, the platform has earned the trust and loyalty of its users.
FITPASS’s growth is also a testament to the power of innovation. The startup leveraged technology to digitize fitness in India, connecting gyms, fitness centers, trainers, and users through a simple yet effective platform.
By embracing technology at its core, FITPASS has bridged the gap between the demand for fitness and the supply of gym memberships and personal training services.
A Vision for a Healthier India
The journey of FITPASS has been one of rapid expansion and technological innovation, but the founders’ mission remains rooted in their original vision: to inspire active, healthy living by building a seamless network of fitness partners across the country.
With its commitment to providing economical, flexible, and personalized fitness solutions, FITPASS is paving the way for a healthier, more active India.
The company is focused on continuing to innovate, offering new ways for people to engage with fitness and wellness.
Whether through virtual workouts, AI-powered coaching, or expert nutritional guidance, FITPASS is ensuring that every individual has the tools and resources they need to take charge of their fitness journey, their way.
