Zomato, known for its innovative solutions, has introduced a pioneering ticketing feature designed to offer unparalleled flexibility to event goers in India.
The new ‘Book Now, Sell Anytime‘ feature aims to transform the ticketing experience by allowing customers to purchase tickets well in advance while providing a hassle free option to resell them if their plans change.
With this feature, customers can secure tickets for upcoming events as soon as they become available on the Zomato app.
This early booking option alleviates the stress associated with potential changes in plans. If a ticket holder’s circumstances shift, they can list their ticket for resale directly on the app.
They can set their own price within limits set by the event organizer, offering a flexible solution to unexpected changes.
The resale process is streamlined to ensure a secure and efficient transaction. When a listed ticket is sold, the original ticket is automatically canceled, and a new one is issued to the buyer by Zomato.
The seller receives the full amount of their listed price, minus applicable taxes, transferred to their preferred payment method.
To maintain fairness and prevent misuse, Zomato has implemented several safeguards. Customers are restricted to buying up to 10 tickets per category for resale, and the platform will be monitored to avoid exploitation.
Additionally, each event will have a value cap to prevent price inflation and discourage black market practices.
This feature will make its debut with the Zomato Feeding India Concert, headlined by global pop sensation Dua Lipa, scheduled for November 30th in Mumbai.
The introduction of ‘Book Now, Sell Anytime’ reflects Zomato’s commitment to enhancing the customer experience and advancing the live ticketing industry in India.
Zomato’s new initiative not only addresses the challenges of advance ticket booking but also promotes a transparent and adaptable approach to event ticketing, making it easier for customers to enjoy their favorite events with peace of mind.
