EaseMyTrip, one of India’s leading online travel platforms, has announced its role as the official partner for the first-ever Kho Kho World Cup.
The much-anticipated event, organized by the Kho Kho Federation of India (KKFI), will be held from January 13 to 19, 2025, at New Delhi’s Thyagraj Stadium.
The Kho Kho World Cup will mark a major milestone for this traditional Indian sport, as it makes its debut on the global stage.
The championship, which features both men’s and women’s divisions, will bring together 24 nations, with 16 teams in each division competing for the title.
Co-founder and CEO of EaseMyTrip, Mr. Nishant Pitti, expressed his enthusiasm for the collaboration, stating, “We are excited to be the official partner for the inaugural Kho Kho World Cup in 2025. This event marks a significant step not only in showcasing the dynamic spirit of Kho Kho but also in promoting its inclusion on the global stage, with aspirations to bring it to the Olympics and Asian Games. Just as EaseMyTrip strives for excellence in the travel industry, we are committed to supporting the sport’s journey to international prominence“
The official logo and the tagline, #TheWorldGoesKho, were unveiled in a grand event at Thyagraj Stadium, alongside an electrifying exhibition match between Team Maharashtra and the Rest of India, which saw Maharashtra clinch a thrilling 26-24 victory.
The event drew a large crowd, including young athletes, school students, and dignitaries, further amplifying the excitement surrounding the tournament.
The Kho Kho World Cup 2025 promises to be an unforgettable event, blending the traditional sport with international competition, and EaseMyTrip’s involvement marks a new chapter in its efforts to support India’s sporting aspirations.
With aspirations to eventually include Kho Kho in global sporting events like the Olympics and Asian Games, the partnership highlights the potential for indigenous sports to achieve worldwide recognition.
About EaseMyTrip
EaseMyTrip is a publicly listed company and one of India’s largest online travel platforms, offering comprehensive travel solutions including air tickets, hotels, and holiday packages.
Founded in 2008, it has grown exponentially and continues to expand globally with offices in multiple countries. The company is recognized for its zero-convenience fee option and its vast array of travel services.
